Targeting Genre for Big Sales

I’ve been following C.S.Lakin at LiveWriteThrive for several years now. I also hired her for a couple of critiques, and learned a humbling ton about how to write a stronger novel. Susanne is a staunch supporter of self-publishing, but as many of you know, that sometimes gets you lost in millions of competing books. This workshop gives you what you need to improve your ranking and sales. Here is the information about the purpose and content of the course, AND a link to an enrollment site with a significant discount if you enroll by March 15.


Want to know the system that has reliably produced THOUSANDS of book sales for even the most discouraged authors?

Face it: with more than 4,000 new books published daily, the chance that your novel will sell big is slim.

99% of self-published novels never sell more than a handful of copies.

Despite extensive marketing and promotion efforts, most authors still fail to get discovered, resulting in frustration and heartache.

There is nothing more disappointing for an author than to write a terrific novel and watch it flop.

Few sales.

Few reviews.

A handful of new fans.

All those months of hard work writing a stellar novel . . . and zilch returns.

Why is it that some authors’ books skyrocket up the best-seller lists, when their books are comparable to yours—often even worse?

Why should their not-so-great books get awards, attention, and TONS of sales, while yours is completely ignored?

You’ve slaved for months—probably years—carefully crafting your novel. And it’s time your book got the attention it deserves.

What Some of These Best-Selling Authors Know That You Don’t

Yes, some writers get lucky breaks.

Others have clout or connections.

Great marketing and targeted promotion can help only to some extent.

But what most undiscovered writers don’t understand is how to take advantage of genre.

Genre plays a huge part in sales. And learning to target the right genre can mean the difference between a novel no one’s heard of and one that sells hundreds or even thousands of copies a month.

Yet, there is hardly anything online or in books that teach you how to write books to a moneymaking genre—one with the potential to get you consistent monthly sales.

Author and writing coach C. S. (Susanne) Lakin spent more than two decades trying to sell her novels, and although they garnered high praise, they didn’t neatly fit into a niche genre slot. Fed up and needing to justify spending years of her life writing books that didn’t pay the bills, she decided to do an experiment.

In 2013, she set out writing a novel in a genre that she learned “sold itself.” Meaning, it was a niche genre that had high demand but little competition. The results?

Using a pen name and with a minimum of promotion, her book jumped to the tops of the genre lists in a matter of weeks, selling thousands of copies per month.

This led her to these conclusions:

  • Genre plays a huge part in big sales, and supply and demand are important to consider
  • You need to learn how to identify these niche genres that sell well but don’t have tough competition
  • Writers need to narrow their focus to target a specific audience rather than cast a wide net
  • Writers need to understand how to deconstruct books in their niche genre and tailor their cover design, keywords, and description copy to position their book alongside best sellers in their targeted genre

Susanne went on to write additional books in her niche genre that sold tens of thousands of copies. Using these same strategies and methods, her nonfiction writing craft books also saw this kind of success:

  • Her books hit the top of the category lists (top ten) within 24 hours of putting them up for sale on Amazon before she sold even one copy.  And in her course, she’ll show you how your books can do the same.
  • Her books populated in the “hot new releases” feature at the top of the search pages for categories before she sold even one copy.
  • Her books continue to populate in the top-ten search results indefinitely when the main keywords are entered into the search bar in the Kindle or Book store.

As a result of her research and experimentation, Lakin has put together a step-by-step easy method for you to write to a genre that will give you the best strategy for high, consistent book sales. While these steps apply to nonfiction as well, she’s launching a unique course specifically for self-publishing fiction writers to learn how to target genre successfully.

This may mean you have to consider writing a novel in a whole new genre. If you already write in a genre that sells well, you’ll learn how to drill down to a more specific niche slot and tailor your story, plot, and keywords to fit in that niche.

Her course—Targeting Genre for Big Sales—is open for enrollment now! It launches March 1, and if you register before March 15, you’ll get $100 off the course price by using this COUPON CODE: TARGET66.

This course has a proven twofold strategy—targeting genre, then targeting Amazon.

You’ll learn not only how to choose a great niche genre and write the perfect book that will fit that genre—you’ll also learn the secrets to optimizing your Amazon product page so your books will come up at the top of the search results when potential buyers search for a book like yours.

While there’s no guarantee that following these methods will launch you into bestsellerdom, applying these strategies will skyrocket your chance at success.

No risk! Susanne stands by her 30-day satisfaction guarantee. If for any reason you don’t feel this course is helping you, you can get a full refund.

Don’t wait any longer to see big sales with your novels on Amazon. Make this the year you hit the top of the best-seller lists!

“This instruction has been a game changer for me personally. I went from selling practically nothing to a couple of thousands books per month just from following the steps you laid out!” —S. D.

“Following C. S. Lakin’s directions, I was able to change the keywords for my book so that every one of them brought it to the first page of results. I expect this to have amazing results when it comes to future sales. I’ve never received such valuable information. Thank you!” —Karen Saari


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Targeting Genre for Big Sales

A course for self-publishing novelists who long to see their books hit the top of the best-seller lists – COURSE LAUNCHES MARCH 1, 2016!

About Dawn Essegian Lajeunesse

I, like so many others, am a novelist struggling for recognition. My last three novels, THE EYES HAVE IT, IN HER MOTHER'S SHOES and STAR CATCHING, are available in e-book format through Amazon and other formats by request here or on my website. AUTUMN COLORS was my first novel and is still available through Amazon and B&N in multiple formats. My early writings are women's fiction, one also suitable for YA. My work-in-progress is a historical fiction about the Armenians who settled in Troy, NY in the late 19th and early 20th centuries. Come visit me at my website:
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